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Business Tips


Fear of Criticism – Why it’s Holding you Back, and What to do About it
So, you’ve been thinking about filming yourself to market your business and you’ve been thinking about it for the past 5 years.

Ashcroft Media Co.
Apr 183 min read


The Difference Between Success and Failure – Doing it Even When You Don’t Want to
This may be something that was instilled in me when I was working in the construction industry. It’s the difference between success and

Ashcroft Media Co.
Apr 82 min read


What is Ashcroft Media Co. and How Can Working With us Help Your Brand?
Welcome! I’m glad that you’ve found us. My name’s Jay, and I own Ashcroft Media Co.

Ashcroft Media Co.
Mar 64 min read


AI Sucks and Why Human Creativity Will Always Come out on Top
Trigger warning, today I’m talking AI, and its vast arrays of uses in the digital creative space.

Ashcroft Media Co.
Feb 243 min read


What Should Your Website Have on it? The 3 Keys to a Successful Site
There are instances where businesses get by just fine without a website.

Ashcroft Media Co.
Feb 204 min read


The 3 Different Types of Marketing – And Which one to Focus On
A modern-day business requires three things to be considered successful.

Ashcroft Media Co.
Feb 174 min read


The 3 Best Mindset Books of all Time
Now, before I even dive into this – I’ll preface by saying that your mindset is at the heart of all business successes and failures

Ashcroft Media Co.
Feb 144 min read


Move the Lever Every Day – Why Little Things Make a Big Difference
I’m sitting in a ski chalet at the moment. It’s still dark outside, there’s a fire going in the woodstove.

Ashcroft Media Co.
Feb 114 min read


Audience Building – Spread Your Presence Across All Platforms
As human beings, we’re all extremely different – but the modern day man and woman has one commonality – we all watch things online.

Ashcroft Media Co.
Feb 103 min read


Attention is the New Oil – Why Content Creation Should be at the Forefront of your Business Plan
This might come as a bit of a surprise, but there’s a new non-renewable resource that’s now even more valuable than fossil fuels.

Ashcroft Media Co.
Feb 43 min read


The Successful Entrepreneur – Why the Best Business People are a Seamless Blend of Art and Science – Lessons Learned From Einstein
The other night I watched Christopher Nolan’s movie Oppenheimer.

Ashcroft Media Co.
Jan 314 min read


Audit Your Instagram Profile – What Every Instagram page Should Include
As much as we don’t really want to care about it, what your Instagram page reads at the top says a lot about you and your business.

Ashcroft Media Co.
Jan 283 min read


Build Your Own Website With Wix – and Why it’s a Great Option
So maybe you’ve had someone running a website for you or your business for a few years now, and it’s just kind of sat there.

Ashcroft Media Co.
Jan 203 min read


What is a Brand? How to Know Where You Stand in the Public Eye
What is a brand? Is it a symbol? Is it a drawing made into a logo? Is it a feeling or a taste, sight, sound or thought?

Ashcroft Media Co.
Dec 31, 20242 min read


The Art of Being Authentic – How to Attract Your Ideal Client
The art of being authentic. Sometimes it can feel like a lost one.

Ashcroft Media Co.
Dec 10, 20243 min read


How Often to Post on Social Media – The Value of Daily Posting
Using social media as a marketing strategy is a long term game, and isn’t something to be overlooked.

Ashcroft Media Co.
Dec 9, 20243 min read


Content Strategies vs. One Off Videos – Why The Difference Matters and What to Consider
So, you’re a growing business and you’re gaining some momentum locally.

Ashcroft Media Co.
Dec 5, 20243 min read


Habit Hacking: Creating Social Media Habits For Your Business – Filming Yourself and Making the Routine Stick
If you’re anything like me, you start something new – stick to it for a while – I dunno, maybe a week or two – and then ditch it.

Ashcroft Media Co.
Nov 22, 20245 min read


Should I Write A Blog? The Benefits of Blogs and How to Write Them
Should you start writing blogs? The short answer is yes – you should definitely have a blog on your website.

Ashcroft Media Co.
Nov 12, 20243 min read


The 5 Secrets to Making a Recruitment Video in 2024
So, you’ve used all the hiring sites. You’ve posted on Indeed, and whatever the hell else there is out there today.

Ashcroft Media Co.
Oct 18, 20244 min read
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