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How to Tips in Videography


Self-Shot Talking Head Videos for Your Construction Company
If you own a construction company, a good piece of content that you can be making for yourself is a self-shot talking head video.

Ashcroft Media Co.
Jul 282 min read


Hiring a Professional Videographer for Your Event vs. Having an Employee Walk Around with a Cellphone
I may be biased here, because, you know – it’s my profession. But there is a massive difference when we’re considering hiring a professional videographer for your event vs. having an employee walk around with a cellphone.

Ashcroft Media Co.
Jul 172 min read


The 3 Best Types of Videos For Construction Companies
If you have a construction company and you’ve been curious about which kind of marketing video will serve you best, then you’ve come to the right place. I’ve worked with a number of construction and other trades companies over the past several years, and I’ve been able to compile a list of the 3 best types of videos for construction companies.

Ashcroft Media Co.
Jul 134 min read


One-off Projects vs. Monthly Retainers: What’s the Difference?
So, you’re a business owner and you’re seeing more and more of the folks in the same industry as you making video content. What used to be held only for people on TV and big, big business running commercial campaigns is now available to everyone.

Ashcroft Media Co.
Jul 113 min read


Growth on YouTube – Why it’s a Top Priority for Myself and My Clients This Year
An online presence has been an important things for small businesses for years now. While we should still be making physical marketing efforts, sharing your messages online is paramount.

Ashcroft Media Co.
Jun 193 min read


Optimal Marketing Video Lengths – The Different Types and Their Uses
In the world of marketing your businesses with video, there is one main differentiator we need to consider when it comes to distribution – we should think about the platform we’re sharing the content on, and allow that platform to inform our video length.

Ashcroft Media Co.
Jun 33 min read


Why Video is Your Most Powerful Marketing Asset
If it’s done well, a video is a direct reflection of how you see the world.

Ashcroft Media Co.
May 52 min read


How Long Should Instagram Reels be? Experiment and use the Data
The length of a video always depends on its intention. Where is it going? What is it supposed to do for you?

Ashcroft Media Co.
Apr 293 min read


Podcast Style Videos for Your Business – How to Hire a Professional to Make one
Don’t jump to conclusions too quickly here – I’m not suggesting that you go and become a famous podcaster.

Ashcroft Media Co.
Apr 113 min read


How to Use a Teleprompter – It’s Just a Guide, Don’t Read Word for Word
Now, since I started filming people speaking, I’ve always had this rule – the closer to the first take we can get, the better.

Ashcroft Media Co.
Apr 93 min read


Does Music Matter in Your Content? How to Choose Better Songs
In one of my past lives, I was a semi-amateur/semi-professional musician. And you know what?

Ashcroft Media Co.
Apr 73 min read


So you Want to Make Some Content – Start With Why
If you’ve been throwing the idea around to hop on the content creation train, and you’ve arrived at this point where you’re ready to hire

Ashcroft Media Co.
Mar 113 min read


If you Could Only Afford to Make one Piece of Content, What Would it be?
When it comes to digital marketing and content creation for your business, there are a lot of options to sift through.

Ashcroft Media Co.
Mar 103 min read


What is Videography and What Can it do for Your Business or Personal Brand?
Videography – it’s storytelling, it’s attention grabbing and holding, and it’s one of the highest art forms, if I may so humbly say.

Ashcroft Media Co.
Mar 43 min read


What is Ashcroft Media Co. and Why the Hell Would you Want to Work With us?
Welcome, I’m glad you found us – you’re about to embark on a journey of content creation self-discovery and camera magic.

Ashcroft Media Co.
Feb 253 min read


What is a Brand Awareness Video? And Why Should you Have one on the Homepage of Your Site?
Your brand is the way that the public perceives you and your business.

Ashcroft Media Co.
Feb 183 min read


How to Get More Variety in Your Content – Change it up and Keep Your Audience Engaged
When you’re making digital content to share on Instagram or Facebook, there certainly is something to be said for choosing a style

Ashcroft Media Co.
Jan 73 min read


How to Film a Podcast Style Video and Why They’re so Great for Socials – Social Media Video Ideas
I’m sure you’ve seen those videos where it looks like the subject is doing an interview – it’s a quick cut of them saying something profound

Ashcroft Media Co.
Jan 35 min read


How to Put Captions on Your Videos – The Best App and a How to Guide
I’m sure you’ve seen those videos – the ones with the bold and punchy captions flashing across the screen.

Ashcroft Media Co.
Dec 23, 20243 min read


Why Every Business Should Have a YouTube Channel
Attention spans are dwindling and people want more and more, for less and less periods of time.

Ashcroft Media Co.
Dec 20, 20242 min read
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