Using social media as a marketing strategy is a long term game, and isn’t something to be overlooked.

If you’re a contractor, or you work for a construction company, then this is for you.

So, you’re a growing business and you’re gaining some momentum locally.

Ah, yes – geotagging! Sounds pretty fancy, huh? Sounds pretty sophisticated. Well, not really.

Uh oh, I may be blowing the lid off of something that shouldn’t have been touched.

So, as of late, you may be contemplating "should I be filming myself for social media?"

So, I’m sure you’ve seen these profiles before – they’re posting every single day.

When it comes to your business, brand truly is everything – it’s how you’re depicted in the public eye.

If you’re sitting there, racking your brain, “Gah! I know I need to make videos, I just don’t know what kind to make!

Stories are everything – As Lisa Cron writes, “Story, as it turns out, was crucial to our evolution – more so than opposable thumbs.

Okay, so you have a pretty decent little business happening here, and you’re starting to grow a following on social media.

So, you’ve used all the hiring sites. You’ve posted on Indeed, and whatever the hell else there is out there today.

A testimonial video is one of the most powerful pieces of content that you can create.

It’s no secret that professional looking headshots are a great way to help your business or brand stand out better amongst the crowd.